Category Archives: legislative reception

Reinforce your grass roots advocates

Share this with your grass roots advocates to show them how much power they CAN have. Remember that House Majority Leader U.S. Rep. Eric Cantor of VA was canned in a primary in 2014. From The NY Times today: “The … Continue reading

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Got Grass Roots?

If you want to increase the effectiveness of your grass roots program using the Internet, take a look at your web presence and ask these questions: How many grass roots advocates do you see? That is, their pictures, profiles and … Continue reading

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CA Lobbying Manual Available

The book is out and available. Personal Political Power In California – How to take action and make a difference…   Or Amazon ###

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Legislative Reception: Train Grass Roots Advocates To Work The Room

Wandering around a lobby day reception for legislators – the day before I was to speak to the grass roots advocates – I came across this table where sat four state senators… just the four senators. I looked over at … Continue reading

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Planning your lobby day: the run-up

I like to think of planning a lobby day in three phases. The first  includes some things association executives will do well to consider before long before the lobby day occurs. § What will you do to make sure you … Continue reading

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Sen. Mark Leno explains how many people try to communicate with him each week – your competition

This is the kind of interview grass roots key contact advocates need to see to understand how they operate in a competitive environment. Then they need training to make sure your organization’s message penetrates the clutter faced by people like … Continue reading

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Lobbying Advocacy for Physicians, staff and medical practice managers

This is the cover of my book for physicians and staff. I’ve been working with dentists the last few weeks, mobilizing them to lobby a single committee in a state legislature. I’ve been struck by some of the similarities between … Continue reading

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